Planning to buy guest posts? Estimate what your campaign will cost, how much traffic and how many leads it can generate, and the return you can expect — before you spend a dollar.
How many placements you plan to buy
Typical range: $50–$400 depending on DA
Traffic clicking through from each post
Share of visitors who become leads (1–5% is typical)
Average revenue a lead is worth to you
Backlink value compounds over time
Estimates referral value only — the compounding SEO value of the backlinks (rankings, organic traffic, domain authority) comes on top of these numbers.
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A guest post pays you back in two ways. The first is immediate: readers of the host site click through to yours, and a share of those referral visitors become leads or customers. That's what this calculator estimates.
The second is compounding: every placement earns a backlink that strengthens your domain authority and search rankings. Most campaigns see measurable organic gains within 60–90 days — value that comes on top of the numbers above.
The biggest ROI lever is site selection. Overpaying for low-authority or off-topic sites sinks campaigns; verified metrics fix that. Every listing on our guest post marketplace shows third-party-verified DA, DR, traffic, and spam score — free.